The Zen Garden in words and images: logo development and website concept for Zentrapreneuer
As the name suggests, Zentrapreneur is a special form of entrepreneurship that draws strength and inner peace from the teachings of Zen philosophy. This philosophy is combined with the aesthetics of simplicity and stands for clarity.
The branding for a provider of seminars, coaching etc. based on this mindset should be equally simple and clear. It should avoid anything superfluous and exude a certain restraint. At the same time, it should be valuable and timeless. And by no means fashionable.
A striking symbol of this sublime attitude, which sees beauty in the simplest things, is the Zen garden with its meticulously raked gravel beds. A symbol that is unmistakably understood around the world.
LOGO

WEBSITE LOOK AND FEEL
