Fundraising project for Wildes Bayern

Nothing against “Save the Tiger!”, but native animals in Bavaria are not less in danger and need financial support in addition to the irreplaceable work of volunteers. Mostly what is missing in this respect is only at the appropriate visibility, because donors give it quite sufficiently, provided that they are reached. In order to generate more of this helpful species for Wildes Bayern e.V., the association organizes various activities, such as a photo exhibition including a merchandising store and a photo competition.

In order to make these activities known to a wider audience, H&H has implemented a combination of regional and national measures. An exhibition poster in two formats was developed for posting in the neighborhood of the exhibition venue. A DIN A1 format for outdoor use and an A3 format for posting in stores, gas stations, schools and government offices. The poster campaign was supplemented by flyers which were laid out or handed out. At the same time, a photo competition was announced on social networks, and during the exhibition itself, roll-ups and giant banners were used to promote the foundation and its tireless work – and thus also to raise funds.

Additional income was generated during the exhibition through the sale of the exhibition catalog and merchandising items, which, by the way, were also developed by H&H. You can find out more about the merchandising project here.

Exhibition poster

Invitation flyer

Merchanding store in the exhibition

Photo contest on Instagram and Facebook

Banner