Branding For the
Speinshart Scientific Center

The Speinshart Scientific Center for AI and SuperTech (SSC) is more than just a research center – it’s a space for exchange, insight, and dialogue around the defining questions of our time. International scientists, experts, and visionaries come together here to think about the future – across disciplines, close to the issues that truly matter. Monasteries have long been places of learning and innovation. The Scientific Center continues this tradition – independently and reimagined for a modern context.

This contrast is also what makes the project so compelling: the monastery itself has a strong and distinctive visual identity. H&H Brand Works developed a design that embraces this contrast – while engaging thoughtfully with the architecture and history that surround it.

The branding goes beyond a logo and corporate design system. It also includes the development of both digital and analog communication. A standout feature: N3X-B, a KI-powered interactive assistant that guides users through the website – and also appears offline as a knowledge-sharing companion.