Machen Sie mehr aus Ihrem Dr. – Werden sie Prof! Campaign for
Hochschule Bayern e.v.

Keyword Hightech-Agenda Bavaria: The Bavarian government is investing 3.5 billion euros in strengthening future technologies, promoting top research centers and entrepreneurship.

H&H Brand Works has developed a social media campaign for the Hochschule Bayern e.V. With the slogan »Machen Sie mehr aus Ihrem Dr. – Werden Sie Prof!« to draw attention to the profession of professor and attract new colleagues to the universities. The campaign focuses on portraits and videos with testimonials from professors from a wide range of disciplines.

The campaign website provides all the information you need from application to professorship and gives helpful tips from experienced professors, as well as dates for information events and job vacancies.

With “Die bayerischen Hochschulen”, the campaign has not only been given a new logo, but also a sender representative of all Bavarian universities.